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Mar 20, 2019
9:35:31am
Scratch All-American
Absolutely, I agree. That's a big plus. I think that's mitigated against a
little bit by the fact that BYU probably has less leverage than the AAC; as an Indy BYU relies more on ESPN and the ESPN brand for marketing and exposure than the AAC (I think being tied to ESPN is a positive to the AAC, just not as much as it is for BYU). I mean, BYU has spent the last decade talking about how vital that is for BYU. The other thing is that last time BYU entered a deal with ESPN, BYU had gone 43-9 over the previous 4 years. Overall I think BYU is in a better spot, which is why I guessed the contract value would go up by 150-200%. Should be interesting.
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Scratch
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