but I thought it was a fact that our merchandise sales weren't very good? Didn't Utah make more than us last year in this category?

One more question along these lines, do you (or does your source) know much about how much money we can make off BYUtv, if any? Between a few football games and tons of basketball games, this could be major revenue source if we really can make money. And by make money, I mean re-invest in the ahtletic program. I'm not talking about reported income.