"Based on over a half-century of cognitive science and more recent studies on multitasking, we know that multitaskers do less and miss information. It takes time (an average of 15 minutes) to re-orient to a primary task after a distraction such as an email. Efficiency can drop by as much as 40%. Long-term memory suffers and creativity — a skill associated with keeping in mind multiple, less common, associations — is reduced."
Harvard Business ReviewThe year end is a busy time for almost everyone. As we use our smartphones to confirm online gift orders, we’re also trying to wrap up those work tasks we should have finished in November. We feel overwhelmed but also productive, pleased with our ability to juggle so many things. In reality, however, that sort […]
https://hbr.org/2010/12/you-cant-multi-task-so-stop-tr