go in the opposite direction.

I remember back in the Crowton era there was a year (2004?) when the AD ran a deficit (falling attendance was a big part of that, and that was definitely a big factor in them letting Crowton go). They basically had to take out a loan from the University that they had to pay back when they had a profit. I also remember talk back that of how BYU would tolerate that once or maybe twice, but that must not become a regular occurrence. It was a very big deal that the AD was not self-sustaining that year.

It doesn't surprise me that BYU expects the AD to be a profitable business unit for them and takes as much $$$ as they can from that department.