Jun 30, 2012
2:57:48pm
2:57:48pm
That's easy. Continue rivalries if you expect to win, but
scuttle a rivalry if it's not in your best interest (i.e., if you expect to lose regularly, or you can't manipulate your rival into uneven TV revenue sharing, etc.). It's why Utah has continued playing Utah State but is dropping the BYU rivalry.
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- canofpicante
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