because this is all about money. I never hear the "loyalty above all else" argument when it comes to supporting the swim or tennis teams. To Holmoe's credit, unlike some past ADs at BYU, he shows up to a lot of the olympic sport events — even on the road.

We have traveled quite a bit to Provo and other venues for many different sports (mainly basketball) over the years and will continue to do so. But it's mostly a family gathering excuse at this point. BYU sports barely registers the needle any more. The competition level just is not that interesting.