poison pill staring them in the face, the exit of OR and WA.  Already they are talking about an approx $10M reduction per school with the exit of USC and UCLA.

At least, in the Big 12's case, the Big 12 is in a better position since you can argue that the potential markets by adding who they added at least has a chance of at least ameliorating if not expanding the pie in a relatively short amount of time, maybe 5-10 years.  

Not so for the Pac, especially if they start below the Big 12 even by a million or so, and especially if OR and WA refuse to sign a GOR.

The cards are more favorable for the Big 12.