However, he could have said each of our conference games are bigger than the BYU game because our #1 team goal is to win a conference championship, but we love the instate bragging rights that the BYU rivalry game brings because of the intensity it instate ... yada yada yada. Such a statement would better lend to the increasing Utah fandom motto of "we have moved on; we have bigger fish to fry now; we have more important PAC12 things to think about, etc." To each their own.