measurable way than Utah is (look at the number of conference championships in ALL sports...Utah is nowhere near as good top to bottom as BYU is). We have a MUCH bigger (local AND regional) fanbase than Utah does. There is no question that BYU would bring better TV ratings throughout PAC-12 country and a larger share of the Utah market than Utah does as well. Despite this, they will never invite BYU. And I wouldn't care (frankly, I dislike pretty much every single PAC-12 school) if it weren't for the fact that superconferences were threatening to leave BYU in the hinterlands of college football despite our obvious virtues and qualifications.