only UW and Oregon are qualified to be CFP contenders and to create tier 1 content within the Pac-10.
Looking at Utah's success, future prospects within the conference and recent TV viewership, I would say they are more closely linked to UW and Oregon in those respects.
Not program value or blue blood prestige...no one thinks that Utah is close to those programs...just as an attractive option that would help a Fox or an ESPN want to cover tier 1 content.