It is such a crucial part of football success and the HC definitely needs to be involved, but seems like it would make sense for a university to fork out money to get someone to make it a much better experience for a high schooler, where it just doesn't feel like it falls under the strength of a typical Head Coach.
Especially if we think the Head Coach needs to be a disciplinary type of personality, just doesn't feel like he would then be the type of personality to plan an awesome event.