Baylor had a basketball player kill a teammate and the coach tried to cover it up by framing the murdered player as a drug deal. Absolutely terrible. But it impacts very few and reflects on very few. It's something that can be written off as the actions of one player, one coach, and maybe a few higher ups.

It's easy (if not entirely accurate) to prosecute the guilty player, fire/disavow the coach and then maybe fire a few higher-ups and proclaim the situation a one-off that has been rectified. And even before doing that, while terrible, it's not something that was ongoing and of impact to potential students.

The situation at BYU regarding LGBTQ is clearly less severe than outright murder, but it also is something that is applied to every student there, which makes it more widespread and gives it more publicity. Additionally, it's more sanctioned, which makes it harder to disavow. After Baylor's issues, the Board/President/State Legislature and others were able to strongly condemn the actions. While it's entirely possible that they were complicit at the time in looking the other way, it was, at most, something that was overlooked, rather than something that originated as policy from the highest levels.