You gotta break it up into individual cans. One can in the hoodie hood. Two cans in my front hoodie pockets. Two cans under my hoodie in the belly of my shirt, etc.
When it's cold and I have a coat, even easier.
Coats, blankets, hoodies, etc. we bring in all kinds of candy and drinks.
But we also buy a TON of concessions as well (Pizza, drinks, popcorn, pretzels, etc.) Heck I even paid the ridiculous amount for the BYU Mug last year for my hot chocolate.